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Why is the renewal so much more than a new-user purchase?
I have often wondered why the renewal price for the Norton Backup product (the Premium is currently $109.00) is so much more than the price a new-user can purchase and download the software (after the discount, it is $54.99)? Why can't the existing users (loyal users) be provided the same price for the years worth of updates - both the new-user and the loyal customer received the very same updates to the software and definitions throughout the year. Or, conversely, why is the price for these loyal users raised above that of the new-user?