How to create a boot media without changing it back to FAT which will not boot

To simply all my boot time programs and there updating I have transferred them onto USB memory sticks. Norton Bootable Recovery Tool  not boot on my Dell laptop. I had the same problem with the W7 emergency program  until I found it will usually work if the format is NTFS and changing to this had it working. But Norton refuses to create a boot media without changing it back to FAT which will not boot. Is there a way of overcoming this problem?

 

The errer on boot is

 

For Atherus PCIE Ethernet controller v2. 0.2.3(06/18/10)

Check cable connection!

PXE-MOF Exiting Intell PXE ROM

Operating System not found