Pricing policies - Security or Porn site?

Hello.  I had Norton 360 and my subscription expired.

1) I went to renew, and the price was either $110 or $80 to upgrade.  Instead I "bought it fresh" for $50 (Premium, 10 devices).

2) The price said "for first year, see details".  OK, that's reasonable, but then you didn't list the "going forward" price.

3) Auto-renew is the default.  I didn't see an option to turn it off at purchase. Yes, I know you can turn it off later.

These items together remind me of a porn site, not security software.

In general I like Norton, and have used it for years.  I just don't appreciate these kinds of tactics though.  Hopefully someone listens and makes some improvements.