I've been using Norton for a couple of years and been reasonably happy (is any AV product perfect?...don't answer that!), but just had my renewal notice.
The cheeky b******s were about to charge me more than double what it would cost for being a new customer!
It seems to be a modern curse that there are 'promotions' and 'discounts' for new customers, but loyal ones are gouged for every penny. I always understood it was much better to keep customers as it's so hard to win them, but nowadays no one seems to care. In fact, they seem to look on longstanding customers as a source of extra revenue.
I think it is despicable and it leaves a sour taste in my mouth. I'm tempted to switch to another provider, but they're all as bad as one another!